U.S. Census Of Horticulture Arriving In Mailboxes This winter

As millions of Americans venture out to purchase fresh-cut Christmas trees and poinsettias this month, the U.S. Department of Agriculture’s National Agricultural Statistics Service is gearing up to survey the producers of those cherished holiday traditions. NASS is conducting the 2014 Census of Horticultural Specialties to gather detailed information on horticultural production and sales across the United States.

“The Census of Horticulture includes producers of floriculture, nursery and other specialty crops,” said Dee Webb, state statistician of the NASS North Carolina Field Office. “According to the most recent Census of Agriculture results, nursery and floriculture products were more than a $14.5 billion industry in the United States. This special census is an opportunity for producers to provide detailed information on their industry to help ensure the continued growth and sustainability of horticultural farming.”

Last conducted in 2009, this census will provide the only source of comparable and consistent data at the national and state levels for the industry. NASS will gather information on horticultural activities conducted during 2014, including production of horticultural crops, value of products, square footage used for growing crops, production expenses and more.

Webb said the opportunity to respond to the Census of Horticulture is not something that comes along once a month, or even once a year. “Participation is important because this census is a unique opportunity to provide information that will be used by policymakers, organizations and businesses for the next several years to help make decisions regarding the availability of goods and services, funding, policies and other key issues that affect the industry,” she said.

In December, NASS will mail the census to selected horticultural operations in the United States. For the 2014 Census of Horticulture Specialties, an operation is defined as any place that grew and sold $10,000 or more of horticultural specialty products in 2012, as reported in the 2012 Census of Agriculture.