The JV with Trimble, valued at $2 billion, represents a major milestone in AGCO’s expansion and innovation efforts, underscoring the company’s commitment to providing data-driven solutions that help farmers understand and optimize their operations. Audia also touched on AGCO’s initiatives such as FarmerCore which provides more on-farm services and reflect the company’s strategy to enhance connectivity and support for farmers, even in rural areas with limited internet connectivity. Audia noted that AGCO is exploring various options to improve connectivity, recognizing its crucial role in enabling precision agriculture and ag tech solutions. Looking to the future, Audia shared his vision for farming, driven by the need for increased productivity amidst growing demands for sustainable practices. He highlighted the role of precision technology in achieving this balance, from targeted spraying to carbon sequestration and water management systems. AGCO aims to boost farm income by 20% through innovations that yield higher productivity and lower input costs. Education and knowledge-sharing, as exemplified by AGCO’s Precision Planting Winter Conference, are key components of AGCO’s strategy to remain the most farmer-focused company in the industry, demonstrating a commitment to helping farmers navigate the challenges and opportunities of modern agriculture. Watch this video to see the complete interview with Damon Audia. | pag 15 www.agcareers.com 877.438.5729 AgCareers.com agcareers@agcareers.com
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