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2024 Poultry sector outlook: Strong demand supports profitability

Prices in 2024 are expected to be higher year-over-year (YoY) for each poultry subsector (broilers, turkeys and layers) in the East and the West (Table 1), supported by continued strength of demand from households and foodservice sectors.

Despite some headwinds from production slowdowns, high feed costs and a recent change in tariff rate quotas for poultry, broiler operation profitability will be positive throughout the outlook period.

While feed costs have fallen from their highs in 2022, Western canola, representing meal and wheat rations will be pressured by 2023’s drought-limited production. Eastern soybeans may stay elevated with Brazil’s weather challenging production amid strong global demand.

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Do Stress-Resilient Sows Raise Better Piglets? - Dr. Andrea Luttman

Video: Do Stress-Resilient Sows Raise Better Piglets? - Dr. Andrea Luttman?



In this special rerun episode of The Swine it Podcast Show Canada, Dr. Andrea Luttman from Michigan State University explores how gestational social stress affects sow resilience and piglet development. She explains physiological indicators like cortisol patterns, behavioral differences, and their implications for long-term performance. Listen now on all major platforms!

“Resilience to stress means animals are either minimally affected or can recover quickly after experiencing a stressor.”

Meet the guest: Dr. Andrea Luttman / andrea-luttman-47ab74171 is an Assistant Professor at Michigan State University specializing in swine production systems management. She earned her Ph.D. in Genetics and Genome Sciences and focuses her research on swine physiology and stress resilience. Her work examines social stress in gestating sows, offspring development, breeding herd longevity, and gene-environment interactions to improve production efficiency and sustainability. Hear Dr. Luttman on The Swine it Canada Podcast Show, available on all major platforms.