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CropLife Canada Names New President And CEO

CropLife News 
 
CropLife Canada has named a new president and CEO.
 
Pierre Petelle will take over the role, replacing Ted Menzies, who stepped down earlier this year.
 
“The board of directors is unanimous in its enthusiasm for having Pierre lead CropLife Canada. Pierre has consistently demonstrated professionalism, integrity and a commitment to doing what is best for Canadian agriculture and is well-respected by stakeholders across Canada and, indeed, throughout the international CropLife community,” said Jay Bradshaw, chair of the CropLife Canada board of directors.
 
Petelle joined CropLife Canada in 2008, and has been the vice-president of chemistry since 2012. Prior to that, he worked at Health Canada’s Pest Management Regulatory Agency.
 
“I am delighted to have this opportunity. CropLife Canada has a well-earned reputation for excellence and collaboration and these are values I will continue to emphasize,” Petelle said. “I consider it a privilege to work in an industry that provides tools that help farmers to feed the world, protect our environment and build our communities.”
 

Trending Video

Spring weed control in winter wheat with Broadway® Star (pyroxsulam + florasulam)

Video: Spring weed control in winter wheat with Broadway® Star (pyroxsulam + florasulam)

#CortevaTalks brings you a short update with Cereal Herbicides Category Manager, Alister McRobbie, on how to get the most out of Broadway® Star.

Significant populations of grassweeds, including ryegrass and brome, can threaten winter wheat yields. Spring applications of a contact graminicide, such as Broadway Star from Corteva Agriscience, can clear problem weeds, allowing crops to grow away in the spring.

Broadway Star (pyroxsulam + florasulam) controls ryegrass, sterile brome, wild oats and a range of broad-leaved weeds such as cleavers. It can be applied to winter wheat up until GS32, but the earlier the application is made, the smaller the weed, and the greater the benefit to the crop. Weeds should be actively growing. A good rule of thumb is that if your grass needs cutting, conditions are right to apply Broadway Star.