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Operation Weed Eradication Adds New Coalition Member

Operation Weed Eradication Adds New Coalition Member
 AGCO Corporation (NYSE: AGCO), a global leader in the design, manufacture and distribution of agricultural machinery and solutions, announced today that Raven Industries (NASDAQ:RAVN) has joined AGCO and BASF as the newest Operation Weed Eradication coalition member to support farmers in their weed control efforts. Operation Weed Eradication is an industry-wide mission to enlist tough-minded farmers and industry leaders to take the approach that the last weed standing is the strongest, most capable and the most genetically resistant weed on the farm.
 
Raven Applied Technology delivers impactful technology to farmers and custom applicators around the world. Deeply committed to feeding a growing world population, Raven develops precision agriculture products that promote environmental stewardship, allowing farmers to grow more with less.
 
“Raven is committed to raising the bar to improve farm productivity,” said Dominic Walkes, Raven Applied Technology director of strategic initiatives. “For more than 40 years, Raven has been leading the way in sprayer efficacy, and our participation in the Operation Weed Eradication coalition reflects our ongoing commitment to helping growers improve yields and solve challenges for their ag operations.”
 
Operation Weed Eradication takes a balanced approach of utilizing cultural practices such as tillage and cover crops, chemical control such as layering residuals and using herbicides with multiple sites of action, and eradication diligence such as managing weeds around field edges to help growers eradicate Palmer amaranth and waterhemp from their fields. 
 
“As we continue to build upon the efforts to drive an eradication mindset toward on-farm pigweed, the Operation Weed Eradication coalition welcomes the opportunity to add Raven as a coalition member, which will only make this industrywide initiative stronger,” said Nick Fassler, BASF technical marketing group manager. “Palmer amaranth and waterhemp are incredibly difficult weeds to control, so it is imperative that we continue to work with farmers and others in the industry to combat these weeds using multiple approaches.”
 
AGCO, a global leader in the design, manufacture and distribution of agricultural equipment, was the first company to join the Operation Weed Eradication coalition.
 
“We are excited to have Raven join the Operation Weed Eradication coalition,” said David Webster, AGCO director of marketing for application equipment. “Adding industry members to the coalition continues to drive the initiative to eliminate these hard-to-control weed species.  Our technology and systems, available through AGCO’s RoGator® and TerraGator® platforms, are geared to give farmers, retailers and professional applicators the agronomic advantage.”
 
 
 

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The FCDC and AgSmart Bring Plant Breeding to a Wider Audience

Video: The FCDC and AgSmart Bring Plant Breeding to a Wider Audience

In the vast prairies of Alberta, Olds College’s Field Crop Development Centre (FCDC) stands as a beacon of innovation and research in the agricultural world. The institution has become a key player in advancing agricultural technologies and practices. The FCDC’s commitment to applied research has driven them to seek effective means of disseminating their findings and creating a positive impact on the farming community.

One such avenue that aligns with their mission is AgSmart, an event dedicated to showcasing cutting-edge agricultural technologies. The coming together of the FCDC’s annual Field Day and Ag Smart has proved to be a natural fit, fostering a synergy that benefits both parties and propels the agriculture industry forward. The FCDC Field Day took part in conjunction with AgSmart for the first time this week on Aug. 1-2 in Olds, Alta. FCDC Program Director Kofi Agblor and Olds College VP of Development Todd Ormann sat down for an interview with Marc Zienkiewicz to discuss the significance of the two events taking part together and what the future holds.

The Intersection of Research and Technology The essence of the FCDC lies in its dedication to plant breeding and new seed varieties, particularly barley and triticale. While conducting research is essential, it becomes meaningful when its benefits are shared with the wider community. This is where AgSmart steps in, providing a key venue for the FCDC to showcase their research. This union between research and technology creates a holistic and enriching experience for farmers, ranchers, and industry professionals, the pair said.

Seeds as Technology For the FCDC, the partnership with AgSmart goes beyond mere event collaboration. It is about creating an environment that bridges the gap between seeds and smart technology, Ormann said. The college believes that for technology to truly revolutionize agriculture, it must begin with a strong foundation — high-quality seeds. As the saying goes, “it all starts with a seed.” To demonstrate this critical aspect, the collaboration aims to showcase the seed value chain as an integral part of the smartphone.

The Birth of a Powerful Alliance The idea of joining forces emerged when staff realized the potential synergy between AgSmart and the FCDC Field Day. With just a few days separating the two events, a proposal was put forward to merge them. The marketing and communications teams from both sides worked seamlessly to ensure the essence of both events remained intact, creating a powerful alliance that leverages the strengths of each, Agblor said.

Driving Advancements in Breeding For Agblor, the partnership with AgSmart has tremendous potential to drive advancements in breeding and other technology. With technologies like drones and imaging becoming integral to phenotyping, breeding is no longer confined to vast fields to assess thousands of plants manually. Instead, it benefits from the data-rich insights brought about by smart technologies. These advancements make breeding more efficient, precise, and instrumental in shaping the future of agriculture.

Overcoming Challenges Together While the partnership between Olds College and Ag Smart has been a resounding success, there are challenges on the horizon. Securing stable funding for long-term breeding initiatives is crucial to sustain progress. The college is committed to navigating these challenges and investing in agriculture’s future sustainably, Agblor said.