Precision Conservation Management to Expand Conservation Acres in Illinois through PepsiCo Partnership

Apr 27, 2023

Precision Conservation Management (PCM) will be partnering with PepsiCo to expand conservation acres in Illinois through 2030. PCM Director Greg Goodwin disclosed that the partnership would prioritize three key conservation practices: planting cover crops, reducing tillage, and adjusting nitrogen application rates and timing.

In 2022, the partnership enabled PCM to promote the use of conservation practices on more than 150,000 acres across PCM regions in Nebraska and Illinois. Goodwin expressed the importance of the partnership in addressing the water quality goals of partner states, including Illinois.

PCM's collaborations with the Illinois Corn, Illinois Soybean Association, and Heartland Science and Technology Group strengthen the program's expertise in providing advisory services to farmer cooperators. The program aims to maximize farmer profitability and increase the adoption of conservation practices in select counties in Illinois, Kentucky, and Nebraska.

Video: Fendt Testimonial | Fendt 726 Vario Gen7 | Peter Watson Jones Ltd.

What happens when a farm buys its first Fendt? For Peter Watson Jones Ltd, the Fendt 726 Vario Gen7 has exceeded expectations from day one. For Jack, Farm Manager at Peter Watson Jones Ltd in North Shropshire, UK, the Fendt 726 Vario Gen7 wasn't just another tractor purchase. It was the farm's first experience with the Fendt brand.

Operating across a 1,200-acre arable farm alongside a 250,000-head broiler enterprise, the business has evolved significantly over the last decade, moving to a straight arable system with fewer staff and machines. Since arriving on the farm, the Fendt 726 Vario has established itself as the main drilling and cultivations tractor, earning its place through performance, versatility and efficiency. Whether it's handling large-scale cultivations or working with a new 4.5m strip-till drill, the tractor continues to impress.

Jack highlights its excellent manoeuvrability, operator comfort and ability to deliver strong pulling power at low engine speeds. The result? Outstanding fuel efficiency without compromising performance. Reliability has also been a key factor, with dependable backup from the team at TR Machinery helping to keep the tractor working when it matters most.

?? Watch as Jack shares why the Fendt 726 Vario Gen7, the farm's first Fendt, has made such a strong impression and become an integral part of their operation.