U.S. Cotton Trust Protocol Provides Growers with Tools to Improve Year after Year

KC Sheperd, Farm Director, is visiting with the Program Operations Manager for the U.S. Cotton Trust Protocol, Tillman White, talking about how the U.S. Cotton Trust Protocol aids cotton producers in growing a sustainable cotton crop.

The 2022 year, White said, was full of ups and downs for cotton growers, with some areas receiving too much rain, and some not enough. White encourages growers to look into utilizing the U.S. Cotton Trust Protocol to access data to help them improve each year.

One of the biggest benefits of the U.S. Cotton Trust Protocol, White said, is market opportunities.

“One of the biggest driving forces for the trust protocol was our end-use customer,” White said. “Our brands and retailers were looking for ways to source their fiber that checked different boxes, so they wanted to ensure that the fiber they sourced was grown sustainably, also had low labor risk, and I think the U.S. Cotton Trust Protocol provides that for our growers that join the program.”