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BSE fight is not just about beef

American beef is back on the South Korean menu this week - but while cattle producers here might feel like celebrating as they throw a few steaks on the holiday barbecue here, the Koreans have more than just a bad taste for international trade.

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Experiences in Marketing Beef in Ontario

Video: Experiences in Marketing Beef in Ontario

Birgit Martin of Martin Farms shares her experience in marketing beef in Ontario through direct to consumer sales and other opportunities under her family's Pure Island Beef brand. This presentation is from the Thunder Bay Field Day held by NOFIA (Northern Ontario Farm Innovation Alliance) in September 2025.