Beef@Guelph, Ontario Ministry of Agriculture, Food and Agribusiness (OMAFA) and Beef Farmers of Ontario (BFO) welcome you to join us at the University of Guelph on Saturday, December 6th.
Whether you are new to direct marketing or have years of experience, this workshop will offer practical tips for success. Delve deeper into pricing and carcass utilization, and hear from other producers about lessons they've learned while building their business.
Draft Agenda:
| Time | Topic | Speaker |
|---|
| 10:00 – 10:05am | Welcome and Introduction | OMAFA Beef Specialist |
| 10:05 – 10:45am | Beef Cuts and Carcass Utilization | John Baker, Director,
Ontario Beef Market Development Program |
| 10:45 – 11:00am | Producer Insights | Emma Butler, J&E Meats, Croton |
| 11:00 – 11:10am | Coffee Break |
| 11:10 – 11:45am | Branding and Marketing Beef Products | John Baker, Director,
Ontario Beef Market Development Program |
| 11:45 – 12:00pm | Producer Insights | Abbey Taylor, Dawn Farm, Belmont |
| 12:00 – 12:45pm | Lunch |
| 12:45 – 1:00pm | Producer Insights | Robert & Lee-Anne Huber, Huber Farms Heritage Meats, Kenilworth |
| 1:00 – 1:45pm | Pricing and Cost of Production | Steve Duff, Chief Economist, OMAFA |
| 1:45 – 3:30pm | Module Rotation | Module 1: Research Update, Megan St. Martin- Feedlot Survey, and Titouan Chapelain – Dairy Beef Project Module 2: Tips for Producing a Quality and Consistent Carcass, Brad Gilchrist, The Beefway Module 3: Sheer Force and Beef Tenderness Project, Maddie McLennan Module 4: Carcass Quality in the Meat Lab, University of Guelph |
| 3:30 – 3:35pm | Closing Remarks | OMAFA Beef Specialist |
Registration fee is $75/person, which includes lunch.
Source : Ontario Beef