Farms.com Home   Farm Equipment News

Agritechnica 2025: The Global Hub for Agricultural Machinery Dealers

Theme: ‘Touch Smart Efficiency’ – Agritechnica as the key interface between manufacturers and farming practice – Focus on agricultural machinery trade – New opportunities for information and networking – agritechnica.com.

The agricultural machinery trade is today central to driving progress among farmers, acting as trusted advisors and reliable partners for farms at the local level. This year once again in Hall 2, Agritechnica, the world’s leading trade fair, will place even more focus on professional dealers. In addition to established features like “Workshop Live”, which presents live machinery repair sessions, Agritechnica offers several new events. For the first time, registered dealers can be listed on the official website, www.agritechnica.com, as well as on the forthcoming app, making dealers visible to customers and exhibitors. Also new: “Business Matchmaking”, a tool designed to connect dealers and exhibitors directly. A further highlight is the International Dealer Center.

Click here to see more...

Trending Video

Why Invest in Canada’s Seed Future? | On The Brink: Episode 3

Video: Why Invest in Canada’s Seed Future? | On The Brink: Episode 3

Darcy Unger just invested millions to build a brand-new seed plant on his farm in Stonewall, Manitoba so when it’s time for his sons to take over, they have the tools they need to succeed.

Right now, 95% of the genetics they’ll be growing come from Canadian plant breeders.

That number matters.

When fusarium hit Western Canada in the late 90s, it was Canadian breeders who responded, because they understood Canadian conditions. That ability to react quickly to what’s happening on Canadian farms is exactly what’s at risk when breeding programs lose funding.

For farmers like Darcy, who have made generational investments based on the assumption that better genetics will keep coming, the stakes are direct and personal.

We’re on the brink of decisions that will shape our agricultural future for not only our generation, but also the ones to come.

What direction will we choose?

On The Brink is a year-long video series traveling across Canada to meet the researchers, breeders, farmers, seed companies, and policymakers shaping the future of Canadian plant breeding. Each week, a new story. Each story, a piece of the bigger picture.

Episode 3 is above. Follow Seed World Canada to catch every episode, and tell us: Do you think the next generation will have the tools they need to success when they takeover? How is the future going to look?