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General Session: Dealership Shark Tank

Whether you’re a dealer who lives on the bleeding-edge, or you’re just interested in where future technology is headed, Farm Equipment’s inaugural shark tank-style dealer innovation challenge promises to be an exciting and intriguing session that will change the way you look at dealership software. Several cutting-edge dealers will give brief presentations about new products or services they’ve had a hand in developing and testing, followed by questions from a panel of "dealership experts.” Then attendees will vote on the “Best New Innovation at DMS” from among the presenters. Mark Reid, co-founder of Opervia and CEO of Atlantic Tractor, pitches his all-in-one soft-ware platform built for equipment dealerships to streamline service quoting, team collaboration, customer engagement and marketing. By centralizing operations into one easy-to-use system and leveraging the power and automation of AI, it helps dealerships save time, reduce costs and strengthen customer relationships. Alex German, CEO of German-Bliss Kubota, details DealerTech Solutions’ suite of AI tools that are purpose-built for farm equipment dealerships, with deep support for the workflows of service writers, technicians, accounts payable staff and dealer-principals. Among the suite of products is WarrantyWiseAI, which converts technicians notes into complete, manufacturer compliant warranty narratives.

You’ll Learn:

Where technology for the dealership is headed in the future, giving you competitive edge for efficiency & accuracy.

Click here to see more...

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FRIENDLY USDA August 2026 Crop Report + U S Rain/Storms Too Heavy?

Video: FRIENDLY USDA August 2026 Crop Report + U S Rain/Storms Too Heavy?

USDA’s 2026 August WASDE Crop Report cut U.S. 26/27 crop yields - friendly for grain markets.
U.S. crop weather narrative switches from conducive rains to unwelcome storms, flooding, hail, wind, etc.
2026 DTN Digital Survey projects 178.5 bpa corn (USDA at 180.7) and 52.1 bpa soybean yields (USDA at 52.7) for 2026.
U.S. crop conditions steady/lower. North Dakota crop conditions keep dropping.
Ukraine drone attacks on Russian ports boost wheat futures.
French/EU corn crop smallest in over 3 decades.
U.S. inflation data eases price pressure some.
Iran War not closer to peace deal.
+ CFTC.