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Messick Farm Equipment Acquires Rovendale Ag & Barn

Messick Farm Equipment is pleased to announce the acquisition of Rovendale Ag & Barn, strengthening its ability to serve farmers, contractors and property owners with expanded inventory, enhanced service, and a continued commitment to family values and personal service.

The acquisition adds 3 stores to Messick's for a total of 8 locations in Pennsylvania.

This partnership brings together two respected dealerships, ensuring that customers gain access to more parts, equipment, and product lines while still receiving the personal attention and trusted expertise they have always relied on.

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Building Trust in Agriculture Through Better Storytelling

Video: Building Trust in Agriculture Through Better Storytelling

How do we tell the story of modern agriculture in a way that connects with consumers while staying true to the people who produce our food?

CLEAR Conversations, host Tracy Sellers sits down with Jennifer Shike, Editor and Brand Leader for Farm Journal's PORK, to discuss the evolving role of agricultural journalism, the challenges of communicating science, and why authentic storytelling matters more than ever.

From emerging sustainability initiatives and animal welfare to producer innovation and public perception, Jennifer shares her perspective on covering one of agriculture's most dynamic industries and the importance of building trust between farmers and the public.

Whether you're a producer, researcher, student, or simply interested in where your food comes from, this conversation offers valuable insight into the stories shaping the future of animal agriculture.