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Now Accepting Nominations -- Award for Outstanding Research and Innovation

The Canadian Beef Industry Award for Outstanding Research and Innovation is presented by the Beef Cattle Research Council (BCRC) each year to recognize a researcher or scientist whose work has contributed to advancements in the competitiveness and sustainability of the Canadian beef industry. 

Nominations are welcome from all stakeholders of the Canadian beef industry and will be reviewed by a selection committee comprised of beef producers, industry experts and retired beef-related researchers located across the country. 

All nominations must be submitted to info@beefresearch.ca no later than May 1, 2025, with three or more letters of reference that speak to the nominee’s influence on Canada’s beef Industry. 

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Episode 97: Be Mindful of Minerals

Video: Episode 97: Be Mindful of Minerals

Beef producers know that mineral supplementation is essential for herd health — but choosing the right product can feel overwhelming. With tubs and bags in every color, price range, and formulation, it’s hard to know what your cattle actually need. In this episode, we cut through the confusion to help you make informed decisions about mineral programs. Learn what minerals matter most, how to assess your herd’s needs, and the best ways to deliver them efficiently. Tune in for practical insights and trusted resources to support your herd’s performance and profitability.