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Producer Environmental Egg Program

Egg Farmers of Alberta launched the Producer Environmental Egg Program (PEEP), the Canadian egg industry’s first environmental program in 2014. PEEP is a voluntary provincial program that is intended to help Alberta egg farmers better identify their impacts on the environment and facilitate the use of best practices. This will help to ensure that resources are being managed in a sustainable manner and that the Alberta egg industry continues to be recognized as a source of fresh, high-quality local food, which is produced in an environmentally responsible manner.

Though still a voluntary program, 100% of registered Alberta egg farmers have participated in PEEP, finding tremendous value in the insights it offers. PEEP provides farmers with information about the impact of their on-farm activities and helps them establish goals for improvement. The PEEP assessment is focused on key impact areas as follows:

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How to Capture the $80 Million Ground Pork Opportunity | 2026 Retail Trends

Video: How to Capture the $80 Million Ground Pork Opportunity | 2026 Retail Trends

Meat is having a moment, and ground pork is perfectly positioned to help you capture new category growth.

In this business intelligence deep-dive, National Pork Board experts Bailey Morrell and Rick Smith break down the latest consumer behaviors, retail trends, and an $80 million incremental retail opportunity in ground pork.

Watch to learn how expanding your ground pork offerings, utilizing proper fat-lean ratio labeling, and building a dedicated "grinds set" can attract Gen Z and Millennial shoppers while driving "center of the plate" profitability.

we cover:

• Insights from the 2026 Power of Meat presentation.

• Why ground pork is the "gateway meat" for younger, high-value shoppers.

• How adding just two new ground pork SKUs can drive incremental sales.

• Actionable merchandising strategies, including the right fat-lean ratios for specific recipes.