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Fostering Your Leadership Effectiveness: Increasing Farmer Performance – Making it happen

Feb 08, 2021

Video: Fostering Your Leadership Effectiveness: Increasing Farmer Performance – Making it happen


Farm Management Canada

Fostering Your Leadership Effectiveness: Increasing Farmer Performance – Making it happen

Kelly Dobson, Chief Leadership Officer, LeaderShift Royal Bank of Canada’s Farmer 4.0 report says it straight up, “[you] will need to manage ever-larger and more technologically complex operations and will need the leadership skills . . . that go along with that shift.”

The connection between leader effectiveness and business performance is undeniable but getting measurable improvements in farmer performance takes a modern, transdisciplinary approach. Kelly Dobson, Head Performance Coach of the National Farm Leadership Program and LeaderShift Inc. will discuss the current state of farmer effectiveness and the personal abilities required so strategic management best practices can be consistently utilized.