Think locally, nationally, and globally

Jul 22, 2022

FCC article describes how global markets affect Canadian farmers.

By Andrew Joseph, Farms.com; Image via FCC

There is an adage people throw around and hope people get: think locally, act globally.

It’s simple enough… what we do locally has the “butterfly effect” on the whole planet, so make sure whatever we do on our farm is in the best interests of the planet.

But it’s a bit more complex than that, especially for farmers who not only have to think locally, but provincially, nationally, and internationally.

That’s the only way to increase the chance of having a successful season.

According to an article written by Farm Credit Canada (FCC), with input from Kyle Burak, an FCC Senior Economist, farmers need to be aware of how supply and demand should drive their production and marketing decisions.

Anyone can have the best yield of a crop ever, but who cares if there’s no demand for it?

The key is to read the market and where it is going.

Read the FCC article HERE.

Video: Democratizing Gene Editing - Pairwise’s Vision for the Future of Agriculture

Pairwise has built its business around an idea that runs counter to how many companies approach innovation: make transformative technology easier to access.

In this Seed World interview, CEO Tom Adams discusses why broader access to gene editing could speed crop improvement, expand innovation opportunities and help agriculture address emerging challenges. He explains why Pairwise believes no single company can solve all of agriculture's problems alone—and why making advanced breeding technologies available to more organizations could accelerate progress across the industry.

The conversation explores how consumer trust influences technology adoption, why innovations like pitless cherries and seedless blackberries matter beyond convenience, and how future crop improvements could help address labor shortages, automation, harvest efficiency and other production challenges. Adams also shares his perspective on what the industry may be underestimating about the next wave of gene editing innovation.

Watch the full interview to hear why Pairwise believes agriculture is approaching an important inflection point for gene editing, and why the pace of innovation over the next decade could surprise the industry.

Topics Covered:

o Democratizing agricultural innovation

o Consumer trust and technology adoption

o The business case for sharing innovation

o Expanding innovation beyond major crops

o Next-generation breeding technologies