Farms.com Home   Ag Industry News

John Deere partners with 360 Yield Center

Dealers will sell and support nutrient application products

By Diego Flammini
Assistant Editor, North American Content
Farms.com

John Deere has entered an agreement with 360 Yield Center that will see machinery dealers sell and support 360 Y-DROP and 360 UNDERCOVER application products in the United States and Canada.

With Deere’s March 2016 acquisition of Hagie Manufacturing and agreement to sell high-clearance sprayers, the new relationship with 360 Yield Center could bring more alignment and innovative technology to the lineup.

John Deere

“This innovative application technology from 360 Yield Center helps to improve timing and placement of nutrients with John Deere and Hagie application equipment, including self-propelled sprayers and toolbars,” John May, president, agricultural solutions and chief information officer, John Deere, said in a release. “John Deere dealers will be able to provide sales and service support for these application products to help producers apply in-season nitrogen and plant health products where and when it’s needed.”

360 Y-DROP can give farmers a wider window of application and more control over where and when applying nitrogen and other nutrients to crops. Farmers could apply full-season nitrogen – even up to tassel – with precision placement and variable rate application.

360 UNDERCOVER can allow farmers to protect crops from late-season diseases and insects. It uses multidirectional spray nozzles and can be situated under the canopy so they can target nutrients and pesticides directly where they’re needed.

“Demand for the 360 Yield Center nitrogen utilization products is tremendous. That’s why we are pleased with this allied distribution agreement with Deere,” said Gregg Sauder, president, 360 Yield Center.


Trending Video

Did Bears Win Thanksgiving, Will Bulls Get Christmas?

Video: Did Bears Win Thanksgiving, Will Bulls Get Christmas?


Did the bears win Thanksgiving (although this week had green on the screen), and will the bulls get Christmas? Bears won thanksgiving thanks to a USDA Nov crop report dud that stalled the bullish grain momentum for a brief period. But a bullish lower yield surprise in the Dec crop report could reignite the rally.
2026 U.S. winter wheat planting is nearly complete at 97% while crop conditions improved by 3 points to 48% good-to-excellent. US corn & soybean harvest is complete.
High corn demand, which is off the chart, and more Chinese soybean demand could support a Christmas rally.
Nasdaq had it’s worst November since 2011.
A U.S. Fed rate cut in December will help fund flow and sentiment.
Bitcoin held a long-term support at 80,000 and that's positive for fund flow and sentiment. It should help stock prices and Ag as we go into December.
Fertilizer prices continue to climb as we look ahead to 2026. Farmers may rely more on the nutrients that they already have in their soils.
South American Weather remains critical as the soybean reproductive stage starts from late Nov to late Feb depending on planting date.
Will a Russia-Ukraine peace deal happen by year-end?
CFTC data as of showed more managed money fund sell-off as of October 14th.