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2024 BFO Swag Shop

Looking to "beef" up your wardrobe or find a great gift idea? The annual BFO swag shop is now open and has you covered! 

Until July 26th, our online shop will be open for a limited time to get you outfitted with your BFO and Ontario Beef gear. There are some great new items, and some old favourites as well! From cozy sweatshirts to fun socks and even water bottles, there is something for everyone!

New to the shop this year, we've added our 'listen. reflect. reconcile." t-shirts. As part of our commitment to truth and reconciliation, BFO created a t-shirt fundraiser. The proceeds from the sale of these orange shirts will be donated to Water First. 

The store will remain open until July 26th. Once the webstore closes, all orders will be compiled, and production will begin. Product delivery times can take 4 - 6 weeks.

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CEOs of the Industry, A Conversation with Daniel Rivest, President & CEO, Olymel

Video: CEOs of the Industry, A Conversation with Daniel Rivest, President & CEO, Olymel

Swine Web’s CEOs of the Industry series welcomes Daniel Rivest, President & CEO of Olymel, for a wide-ranging conversation about leadership, the future of Canadian pork, and the opportunities ahead for one of North America’s largest pork and poultry processors.

Rivest discusses his journey to the CEO role, his leadership philosophy, and his early priorities at Olymel. The conversation explores the company’s strategic direction, its relationships with producers, and how Olymel is positioning itself for long-term growth and competitiveness.

The discussion also tackles some of the biggest issues facing Canadian pork production today, including labor availability, global competition, animal health, trade and export markets, automation, and the growing potential of artificial intelligence throughout the food production system.

Topics include:

• Daniel Rivest’s path to becoming President & CEO of Olymel

• Olymel’s current position and strategic direction

• The outlook for Canadian pork production

• Building stronger relationships with producers

• Global trade and key export markets

• Automation, innovation and artificial intelligence

• Leadership lessons and opportunities for the next generation

The conversation concludes with a Fast Five, giving viewers a more personal look at Rivest’s leadership approach and his vision for Olymel’s future.