Open listening, transparency and collaboration define Everett’s work with growers, independent agronomists and the retail network.
For decades, FP Genetics has played a quiet but vital role in Canadian agriculture — delivering seed genetics that farmers rely on to build their success. Now, with the introduction of the Western Product Specialist role, the company is strengthening that bridge between research, retail, and the realities of seed selection. Introducing Everett Boots, who’s at the heart of this effort.
Growing up spending summers on his grandfather’s farm east of Saskatoon, Sask., Everett developed an early love for agriculture. Enjoying being outside, working with crops and cattle, this connection guided him through a degree in agriculture at the University of Saskatchewan and over a decade with the Crop Development Centre, where he experienced firsthand the journey seed makes from breeding to field.
At the Crop Development Centre, he really came to understand the whole development process — from the initial variety breeding in the greenhouse to field trials and nurseries to the farmer’s bin, and now, at FP Genetics, he aligns those dots in the real world.
Everett’s role at FP Genetics is unchartered territory, with the opportunity to continually evolve as the future unfolds. “I came from research, and now I’m working with retailers — the hub for so many farmers.” His role will be working directly with growers and independent agronomists on top of the retail network, educating them on the genetically advanced varieties available, bridging the gap for meeting their customers’ needs. Offering solutions, with the traits that matter most.
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