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BASF Agricultural Solutions Surpasses Donation Goal to Support Future Farmers of America

BASF Agricultural Solutions, a leading provider of crop protection and agricultural innovation, recently announced that it has doubled its donation goal to the Future Farmers of America (FFA), a renowned organization committed to supporting and empowering the next generation of agricultural leaders. 

Originally targeting a donation of $50,000, BASF Agricultural Solutions ultimately reached a milestone of $100,000 in support of FFA's mission to promote agricultural education and growth in young students across the United States. 

The contribution will be used to fund a variety of programs and initiatives, including FFA’s “Living to Serve” program, which focuses on service learning and community outreach, and the National FFA Foundation’s “Sustainable Agricultural Proficiency Award,” which recognizes students for their achievements in sustainable agriculture practices. 

This donation from BASF Agricultural Solutions is part of the company's broader commitment to promoting sustainable agricultural practices and supporting the next generation of farmers. By investing in programs that provide students with hands-on learning experiences and promote innovation in the agricultural industry, BASF Agricultural Solutions is working towards a future where farming is more efficient, sustainable, and equitable. 

BASF Agricultural Solutions has surpassed its initial donation goal to the Future Farmers of America, contributing $100,000 to support the organization's mission of promoting agricultural education and growth in young students. This donation will fund programs and initiatives that empower the next generation of agricultural leaders and promote sustainable farming practices, reflecting BASF Agricultural Solutions' commitment to supporting a more sustainable and equitable agricultural industry.

Source : Wisconsin Ag Connections

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Seeing the Whole Season: How Continuous Crop Modeling Is Changing Breeding

Video: Seeing the Whole Season: How Continuous Crop Modeling Is Changing Breeding

Plant breeding has long been shaped by snapshots. A walk through a plot. A single set of notes. A yield check at the end of the season. But crops do not grow in moments. They change every day.

In this conversation, Gary Nijak of AerialPLOT explains how continuous crop modeling is changing the way breeders see, measure, and select plants by capturing growth, stress, and recovery across the entire season, not just at isolated points in time.

Nijak breaks down why point-in-time observations can miss critical performance signals, how repeated, season-long data collection removes the human bottleneck in breeding, and what becomes possible when every plot is treated as a living data set. He also explores how continuous modeling allows breeding programs to move beyond vague descriptors and toward measurable, repeatable insights that connect directly to on-farm outcomes.

This conversation explores:

• What continuous crop modeling is and how it works

• Why traditional field observations fall short over a full growing season

• How scale and repeated measurement change breeding decisions

• What “digital twins” of plots mean for selection and performance

• Why data, not hardware, is driving the next shift in breeding innovation As data-driven breeding moves from research into real-world programs, this discussion offers a clear look at how seeing the whole season is reshaping value for breeders, seed companies, and farmers, and why this may be only the beginning.