Del Fresco Pure announces new launches for CPMA 2025

Apr 08, 2025

Del Fresco Pure is set to introduce its latest offering - Organic English Seedless Cucumbers -- to the Canadian market at the Canadian Produce Marketing Association (CPMA) convention and trade show in Montreal, Quebec on April 8-10, 2025, (booth #315). Along with this expansion, the company is taking significant steps towards sustainability by unveiling new eco-friendly packaging initiatives. Adding to the excitement will be a special guest appearance by @logansfewd, Logan Moffitt.

“The introduction of our Organic English Seedless Cucumber aligns with our mission to provide nutritious and sustainably grown food options to the Canadian marketplace,” said Ray Mastronardi, vice president of sales at Del Fresco Pure. “The debut of our Organic English Seedless Cucumber at CPMA, grown in here in Canada is a significant step for us as we continue to expand our organic offerings.”

Look for the special guest appearance by Ottawa native Logan Moffitt on Wednesday, April 9, from 2:30 PM to 3:30 PM. Affectionately known as the “cucumber guy,” Logan has captivated a wide audience with his viral cucumber salad series—transforming the humble cucumber into an unexpected star.

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Video: Residue Management

Residue Management conservation practice manages the amount, orientation, and distribution of crop and other plant residue on the soil surface year-round while limiting soil-disturbing activities used to grow and harvest crops in systems where the field surface is tilled prior to planting. This video explores how Ryan McKenzie implemented this conservation practice on his farm in Samson, Alabama.

Practice benefits:

• Increases organic matter

• Improves air quality

• Decreases energy costs

• Reduces erosion

• Improves soil health

The Conservation at Work video series was created to increase producer awareness of common conservation practices and was filmed at various locations throughout the country. Because conservation plans are specific to the unique resource needs on each farm and also soil type, weather conditions, etc., these videos were designed to serve as a general guide to the benefits of soil and water conservation and landowners should contact their local USDA office for individual consultation.