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Prairie Fresh Responds to Consumer Demand with New Ground Pork Chubs

Prairie Fresh introduced several ground pork innovations on March 25. According to the company, the chub-style products show consumers that pork doesn’t have to be the center of the plate but can be a high-quality meat ingredient for dishes they love most.

Prairie Fresh Ground Pork and Prairie Fresh Pork Sausage will be available for store shelves this spring in a 16-oz. package.

“Ground pork and sausage roll sales have grown tremendously over the last few years,” Ryan Barnett, market insights manager at Prairie Fresh, said in a release. “We’re consistently tracking industry trends and are especially excited to bring these convenient offerings to the category and show consumers how they can use pork in everyday meals.”

The food and beverage industry is focused on interesting flavor combinations, explains Eric Hamilton, director of product innovation at Prairie Fresh.

“With this in mind, we thought why not enhance the ground pork category with some new and bold twists?” Hamilton said in a release.

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