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What You Need to Know About Your OEM's Precision Vision

Back by popular demand, the majorline panel returns to the 2024 Precision Farming Dealer Summit, Jan. 8-9 in Indianapolis. Hear from the precision ag heads at AGCO, Case IH and New Holland as they share their strategic direction for the business and the successful approaches embraced by their top-performing dealers. The panel features the following participants:

Jeffrey Smith, Product Marketing Manager, AGCO
Kendal Quandahl, Precision Field Team Manager, Case IH
Paul Welbig, Product Marketing Director - Precision Technology, New Holland North America

The panel will discuss how manufacturers are strategizing for an increasingly digital future, what to expect from the OEMs in the autonomy space and the precision business commonalities of OEM's top performers.

This marks a rare opportunity for these leaders to learn from you about the realities of precision services in dealerships, and for you to discuss the programs you need to support your customers and their business objectives.

To register or download the full 2024 Precision Farming Dealer Summit program, visit PrecisionSummit.com. The 2024 Precision Farming Dealer Summit will take place Jan. 8-9 in Indianapolis, Ind., at the Indianapolis Marriott Downtown. The two-day event offers a mix of general sessions and classrooms featuring top industry experts, profit-boosting dealer-to-dealer panels and highly interactive roundtable discussions.

Source : Farm Equipment

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Seed Testing: Regulatory Cost or Competitive Advantage?

Video: Seed Testing: Regulatory Cost or Competitive Advantage?

Most seed companies see testing as a regulatory box to check.

But what if it’s actually one of your strongest competitive advantages?

In this conversation with Amanda Patin, North America Business Development Director for US Crop Science at SGS, we dig into what seed testing really reveals, far beyond germination and a lab report. From seed vigor and mechanical damage to stress performance and pathogen pressure, Patin explains how deeper testing can help companies differentiate their seed, protect value, and drive real return on investment.

If seed testing is something you only think about when you have to, this discussion might change how you see and use it.