How Can the Seed Sector Make its Voice Heard?Video: How Can the Seed Sector Make its Voice Heard?
In a world made busy with competing priorities, noise and rapid change, the seed sector’s message risks getting lost in the noise, yet its voice has never been more vital.
In this insightful conversation, Cesar González, Public Affairs Manager at Euroseeds, shares how clear, confident advocacy can help the industry shape the agenda on innovation, sustainability, and the future of agriculture. Watch now to hear González’ recommendations on how the seed sector can best use its voice to be heard by the general public and — critically — by policy makers.