Egg Farmers of Ontario Welcomes New Director of Public Affairs

EFO Announce Bill Mitchell as Its New Director of Public Affairs

By Amanda Brodhagen, Farms.com

Egg Farmers of Ontario (EFO) announced that it has selected Bill Mitchell for its new director of public affairs.

"We are pleased to have Mitchell joining the egg team," said EFO general manager Harry Pelissero. "He is respected for his more than 20 years of experience in media and government relations working on behalf of Ontario farmers."

Mitchell will manage corporate communicators, government relations and public affairs for EFO. Previously, Mitchell served in a similar role for 26 years with the Dairy Farmers of Ontario, which will prove to be an asset to the organization.

"This includes responsibility for EFO's wide range of dynamic marketing programs serving consumer, retail, foodservice and health sectors," Pelissero said. "He will be committed to continuing EFO's professional advertising, promotion, websites and education programs designed to maintain and grow egg consumption in the Ontario marketplace."

Egg Farmers of Ontario represents 400 egg and pullet farmers in the province.