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ATTN Extension Agents: New Funding Program For Regional Activities

The Beef Cattle Research Council (BCRC) is pleased to launch a pilot initiative to support regional extension activities.  

Applicants may apply to receive up to a maximum of $5,000 in funding per activity. Matching funding is encouraged, but not a requirement. Funding will be awarded for all proposals that meet the evaluation criteria until all funds have been committed. Activities must be completed by no later than August 2024.  

These events must involve beef producers and be aligned with the Canadian Beef Research and Technology Transfer Strategy. Activities may include: 

  • extension meetings,  
  • field days,  
  • workshops,  
  • training events or  
  • new engagement ideas.  

Preference will be given to new and innovative engagement ideas such as presenting information in a new format or demonstrating a new technology.  

Applications must be submitted using the online application form. Successful applicants will be notified via email. Program closure will be updated on the call for proposals page.  
 

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In this CEOs of the Industry – International Edition, we sit down with Michael Agerley, Partner at IQinAbox, to explore how data is reshaping the future of pig production.

After more than 20 years as a veterinarian, Michael shares his unique perspective on the shift from hands-on animal care to data-driven decision making across the pork value chain.

We dive into:

• How better data is improving real on-farm decisions

• The biggest opportunities still untapped in pig production

• How Europe is leading (and where it’s still lagging) in tech adoption

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• Why trust, leadership, and practical application matter more than ever

This conversation bridges veterinary insight, technology, and real-world farming, offering a clear look at where the industry is headed—and what it will take to get there.