Canadian Centre for Food Integrity launches national campaign to commemorate food system

May 21, 2025

The Canadian Centre for Food Integrity officially launched Canada’s Food System: Our Food. Our Future, a nationwide campaign that celebrates the Canadian food system, on May 15, 2025. Amidst trade uncertainty, climate change and the need to strengthen the Canadian economy, the goal of this initiative is to highlight the Canadian food system as a foundational pillar for the nation and to commemorate those who make up the system’s workforce.

“The initiative reminds Canadians that the food system supports over two million Canadian jobs, contributes more than $140 billion to the national GDP, and ranks as the fifth largest exporter of agriculture and agri-food products globally,” said Keith Currie, President of the Canadian Federation of Agriculture, “With export targets reaching $75 billion by 2025, the sector plays a vital role in driving growth, securing trade and strengthening Canada’s global economic standing.”

Canadians can sign an online pledge to show their support of Canada’s Food System and the dedicated people behind the sector.

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Video: How American Farmers Harvest 1.15 Billion Pounds of Sunflowers

Across the open plains of North Dakota and South Dakota, sunflower fields turn the American landscape into a sea of gold. In this farming documentary, we go inside modern sunflower farming to see how farmers plant, grow, harvest, clean, dry, process, and transform sunflower seeds into valuable products used every day.

In 2024, American farmers harvested about 1.15 billion pounds of sunflowers. This video follows the full journey from warm spring planting to combine harvesting, seed cleaning, storage, oil extraction, refining, roasting, packaging, and animal feed production.

You will see how sunflower seeds are processed into cooking oil, roasted snacks, bakery ingredients, birdseed, livestock feed, and useful byproducts. From golden fields to modern processing plants, this is the story of how a beautiful flower becomes one of America’s important oilseed crops.

Watch until the end to discover how sunflower farming connects farmers, machines, factories, food production, and sustainable agriculture.