AGCO Parts Revamps Sprayparts.com for Faster, Easier Online Ordering

Feb 27, 2017

AGCO Parts, a division of AGCO Corporation (NYSE:AGCO), a worldwide manufacturer and distributor of agricultural equipment, has redesigned and improved Sprayparts.com, making online ordering of sprayer parts faster and easier as customers prepare for the busy application and growing season. Expanded product descriptions, improved search capabilities, better product photos and new dropdown menus provide easier navigation and are all part of the redesign. The site has also been updated for easy use on any internet-enabled device, allowing customers to order spray parts from the office or the field.

“Sprayparts.com is a virtual storefront and one-stop shop where customers can find thousands of sprayer equipment parts from AGCO’s quality suppliers at affordable prices. The new site expands the parts offering from our AGCO parts dealers and helps them better serve the needs of customers,” says Ruchir Patel, director, Strategy & Aftersales for AGCO Parts. “We revamped the site with an updated modern design and an improved shopping and ordering process better suited for an e-commerce site, including optimizing the website for use on mobile and tablet devices.”

Access Product Details Faster with Improved Search Functionality, Better Design

Sprayparts.com now features larger, higher quality photos, more graphics and expanded product descriptions, including product features and benefits. More comprehensive information about the products in combination with better product filtering enables visitors to narrow down the website’s selection of products to only those few items that match their particular interests.

Sprayparts.com is the official online retailer for genuine application parts for RoGator® and TerraGator® equipment. Customers will also find the latest in spray technology and replacement parts from industry-leading brands such as TeeJet®, Hypro®, Raven® and Banjo®. “Customers can place online orders with confidence since Sprayparts.com is backed and supported by the same commitment to quality and customer satisfaction followed by AGCO Parts and the AGCO Parts dealer network,” says Joe DiPietro, vice president and general manager, AGCO Parts Americas. “New technology on the website or on mobile can approximate the user’s location when an order is placed, so the nearest authorized dealer location is identified for easier order pick up.”

New Shipping and Payment Options

Two important changes on the redesigned website include expanded shipping selections and a new online payment choice, providing customers more convenient options when shopping for parts. Customers can continue to order parts directly from their local AGCO dealer or they can order and select the shipping address of their choice. “Customers can have parts delivered directly to their doorstep or pre-order online for faster in-store pickup,” says Patel. “These extra choices meet the needs of today’s customers.” The improved Sprayparts.com also includes the option for customers to pay online with a credit card and the latest encryption technology for safe online ordering.

DiPietro adds, “AGCO is committed to having Sprayparts.com be the premier site for supplying quality parts and fast delivery times. The website enhancements and features represent the latest steps that reinforce our pledge to be the leading spray parts provider.”

Source : AGCO

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