Firm focuses on gluten-free

Having guaranteed gluten-free oats has been a game changer for many celiac or gluten-sensitive consumers.

Many can now eat a varied-nutrient meal with Canadian-produced products.

Calgary-based Stoked Oats is one of several Canadian oatmeal companies dedicated to producing gluten-free oats. President and chief executive officer Simon Donato said he started the company in 2011 with an eye on the cereal market and how there was a gap in the quality of oats delivered to grocery stores.

“It all started with a need to create a better, healthier oatmeal blend. Then… it was the need to serve gluten sensitive and celiac customers,” Donato said.

The company sets out several stipulations for Alberta and Saskatchewan farmers from whom it buys its certified organic, gluten-free oats.