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Genesus Global Market Report Canada January 2024

After a disastrous 2023 financially, Canadian producers are looking for a better 2024. The USDA projects that Canada’s pork production will decline a further -1.2% in 2024 and Farm Credit Canada anticipates producers are going to face tight margins until at least the summer. In the last couple of weeks financial projections for 2024 have changed rather dramatically (see charts below). These charts are projections for producers in Ontario for 2024. The first chart came out on January 3, 2024, and the second chart came out on January 10, 2024. As you can see for the calendar year 12 month average the projection went from a loss of $16.23 to $1.48 loss in the span of one week of projections. That dramatic change is positive news for a wounded industry and will hopefully continue in the direction where most of the 2024 calendar year will be profitable.

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Pork Industry Priorities - Dr. Brett Kaysen

Video: Pork Industry Priorities - Dr. Brett Kaysen


In this episode of The Swine it Podcast Show, Dr. Brett Kaysen, senior vice president of producer and state engagement lead at the National Pork Board, outlines a bold strategy for the pork industry's future. He explores how national and state collaborations are strengthening the U.S. pork supply chain, why swine health must take center stage, and the importance of youth involvement for long-term sustainability. Hear how leadership, strategy, and grassroots action are shaping tomorrow’s industry. Listen now on all major platforms!

"It’s all about driving demand, partnering with our states, and making for a healthier swineherd."

Meet the guest: Dr. Brett Kaysen / brett-kaysen-b2a970108 serves as senior vice president of producer and state engagement lead at the National Pork Board. With a Ph.D. in Animal Sciences from Colorado State University, his leadership spans academia, industry, and youth development. From advancing swine sustainability to leading grassroots collaborations, Dr. Kaysen brings over 20 years of insight to the pork sector.