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Meat Institute urges US agencies to reject new dietary guidelines

On Tuesday, the Meat Institute released a statement regarding the scientific report of the 2025 Dietary Guidelines Advisory Committee.

“The Meat Institute remains strongly opposed to the report’s recommendation to reduce meat consumption and will urge the agencies to reject it,” said Julie Anna Potts, Meat Institute president and CEO.

“Meat products provide high quality protein that is critical for developing, maintaining, and repairing strong muscles; vital for growth and brain development in children; beneficial for providing satiety and maintaining a healthy weight; and essential to prevent muscle loss in the aged. Including meat and poultry in the diet allows consumers to more easily fulfil their dietary needs for protein, iron, zinc, copper, vitamin B6, vitamin B12, and potassium – all of which are nutrients the report has found many Americans are under-consuming.

“For the 95% of Americans who consume meat, the Report’s recommendations are tone deaf and unrealistic. Americans need guidance on how meat fits in a healthy diet. Directives from out-of-touch academics to eat legumes and avoid the nutrient-dense foods they love does not foster improved health and fails to account for the central role of meat within America’s cultural diversity. The report’s recommendations fail to provide attainable nutritional guidance by marginalizing one of the most nutrient dense, accessible, and culturally relevant foods in the American diet.”

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What Drives Pork Eating Quality - Dr. Ben Bohrer

Video: What Drives Pork Eating Quality - Dr. Ben Bohrer



In this episode of The Swine it Podcast Show Canada, Dr. Ben Bohrer from The Ohio State University discusses what shapes consumer experience with pork. He explains why juiciness and flavor matter, how stunning and chilling affect pork quality, what consumer research reveals about pork chops, and why education and guidance on pork preparation are critical to improving demand. Listen now on all major platforms!

"Consumer education may be one of the pork industry’s biggest opportunities to improve eating experience."

Meet the guest: Dr. Ben Bohrer / ben-bohrer-57b35bb2 is an Associate Professor of Meat Science and Muscle Biology at The Ohio State University and Owner/Operator of Meat Science Solutions, LLC. He earned his Ph.D. in Animal Sciences from the University of Illinois at Urbana-Champaign and his M.S. and B.S. from The Ohio State University. His work connects animal science, food science, meat quality, processed meats, and consumer eating experience. Learn more from Dr. Ben Bohrer on The Swine it Podcast Show Canada, available on all major platforms.