The New York State Department of Agriculture and Markets, in collaboration with the New York Apple Marketing Order (AMO) Advisory Board, announced today nearly $1.65 million has been awarded to three organizations that will help to boost promotion of New York’s apple industry for the 2025 crop year. The awards were made following a competitive review process designed to identify projects that offer clear value, measurable outcomes, and align with AMO’s strategic priorities. Proposals were evaluated and selected by the growers, processors, and storage operators that comprise the AMO Advisory Board.
State Agriculture Commissioner Richard A. Ball said, “The Department thanks all the applicants for their thoughtful proposals to ensure the growth and success of the apple industry. I also thank New York’s apple growers for their ongoing investment in these collective marketing efforts that benefit the industry as a whole and introduce even more consumers to New York apples.”
AMO Chair Randy Pratt said, “The marketing of New York Apples is a concerted effort of the Department, the AMO Board and the organizations selected by a detailed process. These organizations along with the many apple packing and shipping companies in New York will promote and market New York’s wonderful apple crop. We look forward to a successful year for all New York apple growers.”
Source : ny.gov