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Now Available: No-Cost RFID Eartags for Swine!

By Abbey Canon

Swine producers and State animal health officials can now order RFID (radio frequency identification) eartags at www.840swinetags.com at no cost! Tags are shipped directly from Merck Animal Health to your premises no middle step, no delay.

Producers:

  • Have a valid premises ID?
  • Know your sow or show pig count?

State Animal Health Officials:

  • Know the number of sows in your State?

You’re ready to order!

About the Swine Identification Initiative

Originally announced in August 2025, this initiative modeled after the successful no-cost RFID cattle tag program aims to strengthen national swine disease traceability. While traceability does not prevent disease, it significantly reduces the time needed to respond to outbreaks, helping to limit the number of affected farms and animals. This, in turn, minimizes economic impacts on producers and their communities

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Genetics vs Genomics in Swine - Dr. Max Rothschild

Video: Genetics vs Genomics in Swine - Dr. Max Rothschild



In this episode of The Swine it Podcast Show Canada, Dr. Max Rothschild, Distinguished Professor at Iowa State University, explains how genetics and genomics have transformed swine production. He explores genomic selection, key gene discoveries, and the role of gene editing in improving disease resistance and productivity. Practical insights on litter size, meat quality, and industry adoption are also discussed. Listen now on all major platforms!

"Genetic improvement in swine production accelerated significantly once molecular tools enabled identification of DNA level variation influencing growth, reproduction, and meat quality across commercial populations."

Meet the guest: Dr. Max Rothschild / max-f-rothschild-b3800312 earned his PhD in Animal Breeding from Cornell University and has spent over four decades at Iowa State University advancing swine genetics and genomics. His research focuses on genetic improvement, disease resistance, and molecular tools for swine production. A leader in pig genome research, his work has shaped modern breeding strategies.