The Chair of Manitoba Pork says it's up to the farmers who produce the food to share the story of how that food is produced with those who consume the food.
Manitoba Pork is stepping up its efforts to share the story of the role pork producers play in the production of food, how that food is produced and what is being done to ensure the safety of that food, the proper care of the animals and the protection of the environment.
George Matheson, the Chair of Manitoba Pork, says it's important for farmers to be involved in educating the public.
George Matheson-Manitoba Pork:
The public generally knows very little about our sector of agriculture, adults a little, I would say children almost nil.
It's no longer a rural culture that we're in.
Most people from my generation, they came from a farm or had family members who were farmers so they received some knowledge through that but things have changed.
Source : Farmscape