SUPPORT FOR CANADIAN FARMERS CONTINUES TO GROW

Sep 22, 2021

Ottawa – Pizza Nova and Dairy Farmers of Canada (DFC) are proud to announce that Pizza Nova will feature DFC’s Blue Cow logo on select marketing campaigns beginning September 2021. Adopting the Blue Cow is a partnership that benefits consumers, brands and farmers alike. Aligning with this nationally recognized symbol, support for Canada’s dairy farmers grows and Pizza Nova’s consumers can trust that their classic pizza cheese mix is made with 100% Canadian milk produced under some of the world’s most stringent standards.

“Nine out of 10 Canadians recognize the logo, found on 8,700 products, and we are excited to welcome Pizza Nova into our Blue Cow family of more than 500 brands and three dozen restaurant chains,” says Dairy Farmers of Canada President Pierre Lampron. “DFC is thrilled to partner with Pizza Nova, to further showcase our commitments behind the Blue Cow that have made it one of Canada’s most trusted brands.”

DFC and Pizza Nova share many of the same values around supporting local farmers and promoting Canadian-sourced foods. As consumers increasingly want to trust where their food comes from and know that their values are reflected in the brands they love, DFC’s iconic Blue Cow offers Canadians the assurance they seek.

“We are proud to showcase the Blue Cow logo as it aligns with our ‘Puro Promise’ - the promise of pure, which is at the foundation of everything we do,” says Domenic Primucci, President of Pizza Nova. “Supporting Canadian dairy farmers and their dedication to producing the 100% high-quality Canadian milk used in our special blend of mozzarella delivers on that Puro Promise and is why our customers can ‘Taste the Difference’.”

Pizza Nova is an Ontario based family-operated business with locations across Southern Ontario. Each of Pizza Nova’s independently owned locations continue to use family recipes, traditional preparation methods (pizza makers not conveyer belts) and source only the freshest locally grown ingredients and is a welcome addition to the Blue Cow family.

Source : Dairy Farmers of Canada

Video: Evolution of Beef Cattle Farming

The Clear Conversations podcast took to the road for a special episode recorded in Nashville during CattleCon, bringing listeners straight into the heart of the cattle industry. Host Tracy Sellers welcomed rancher Steve Wooten of Beatty Canyon Ranch in Colorado for a wide-ranging discussion that blended family history and sustainability, particularly as it relates to the future of beef production.

Sustainability emerged as a central theme of the conversation, a word that Wooten acknowledges can mean very different things depending on who you ask. For him, sustainability starts with the soil. Healthy soil produces healthy grass, which supports efficient cattle capable of producing year after year with minimal external inputs. It’s an approach that equally considers vegetation, animal efficiency, and long-term profitability.

That philosophy aligned naturally with Wooten’s involvement in the U.S. Roundtable for Sustainable Beef, where he served as a representative for the Colorado Cattlemen’s Association. The roundtable brings together the entire beef supply chain—from producers to retailers—along with universities, NGOs, and allied industries. Its goal is not regulation, Wooten emphasized, but collaboration, shared learning, and continuous improvement.