US pork gains ground in New Zealand despite softening demand in Oceania

May 05, 2025

US pork exports to New Zealand reached 864 metric tonnes (mt) in February, a 19% increase from the previous year, according to data released by USDA and compiled by the US Meat Export Federation (USMEF).

Export value surged 54% to $3.7 million. Cumulative January–February shipments climbed 43% to 1,927 mt, with export value up 59% to $7.6 million.

In contrast, overall pork exports to Oceania dipped slightly.

Total volume for the region edged down 1% to 18,634 mt, while export value fell 2% year-over-year to $66.4 million, as Australian demand softened compared to last year’s elevated levels.

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Video: Evolution of Beef Cattle Farming

The Clear Conversations podcast took to the road for a special episode recorded in Nashville during CattleCon, bringing listeners straight into the heart of the cattle industry. Host Tracy Sellers welcomed rancher Steve Wooten of Beatty Canyon Ranch in Colorado for a wide-ranging discussion that blended family history and sustainability, particularly as it relates to the future of beef production.

Sustainability emerged as a central theme of the conversation, a word that Wooten acknowledges can mean very different things depending on who you ask. For him, sustainability starts with the soil. Healthy soil produces healthy grass, which supports efficient cattle capable of producing year after year with minimal external inputs. It’s an approach that equally considers vegetation, animal efficiency, and long-term profitability.

That philosophy aligned naturally with Wooten’s involvement in the U.S. Roundtable for Sustainable Beef, where he served as a representative for the Colorado Cattlemen’s Association. The roundtable brings together the entire beef supply chain—from producers to retailers—along with universities, NGOs, and allied industries. Its goal is not regulation, Wooten emphasized, but collaboration, shared learning, and continuous improvement.