Farms.com Home   Ag Industry News

Serving up support for Ont.’s ag industry

Serving up support for Ont.’s ag industry

Corteva Agriscience brought a taco truck to three Ontario agribusinesses

By Diego Flammini
Staff Writer
Farms.com

A crop input company brought warm meals to Ontario’s ag community this week.

Representatives from Brevant, a seed brand of Corteva Agriscience, served up fresh tacos to farmers and ag retail employees to show thanks for the business they provide and the long hours they work.

“Farmers and retailers put in long days, especially at this time of year,” Bethany McIntyre, communications specialist at Corteva Agriscience, told Farms.com during the taco truck’s stop at Sharpe Farm Supplies in Guelph, Ont. on Thursday. “We’re not here to sell anything, it’s just a small gesture for us to say thanks and provide a warm meal to get through the day.”

The truck made stops at Thompsons Ltd. locations in Granton and Mitchell, Ont. on Wednesday. The team will also travel to Wellandport, Kent Bridge, Pain Court and Moose Creek, Ont.

Hungry employees appreciated the taco lunch.

“It’s definitely nice,” Jeremy Schotsman, a seed specialist at Sharpe’s, told Farms.com. “We’ve got members of our field team who couldn’t be here because they’re out combining, so we’ll be sure to take them a few boxes of tacos to make sure they feel the love too.”

In his role, Schotsman deals directly with farmers. Producers have mixed feelings about this growing season, he said.

“Farmers tell me soybean yields aren’t where they should be but they’re also not terrible,” he said. “Nobody is particularly happy, but nobody is overly disappointed either.”

So, why did Brevant choose to serve tacos?

Because the handheld food offering does a good job of highlighting the industry, McIntyre said.

“Every bite you take out of the taco speaks to a message of innovation,” she said. “You’ve got the corn tortilla, which is made from corn hybrids that are bred to be easier to process. We picked the taco because it has so many layers that can tell the story of agriculture, which is exciting for us.”

The taco truck is part of an expanded outreach effort.

“Farmers and farm retailers know the story of agriculture, so we don’t need to explain it to them,” she said. “But some people don’t. So, don’t be surprised if the Brevant taco truck pops up in other (non-ag) places.”


Trending Video

Funds Ditch Ag Commodities, Chase Stocks Amid an End to Middle East War, & Trade Deal Buzz

Video: Funds Ditch Ag Commodities, Chase Stocks Amid an End to Middle East War, & Trade Deal Buzz


The 12-day war between Iran-Israel came to an end sending crude oil futures plunging as the big fund speculators removed the war risk premium.

The weather risk premium in the Ag complex is sending corn, wheat and soybean futures lower on month-end selling ahead of the market moving USDA quarterly grain stocks and acreage reports on June 30th.

Instead, funds were chasing and sending tech stocks higher with the S&P 500/NASDAQ indexes setting new all-time record highs!

June 1 USDA Hogs and pigs report was slightly bearish while the U.S. $ Index traded to new contract lows as the de-dollarization that began in 2014 continues.

Feed in the form of soybean meal futures for livestock producers got cheaper, trading to new contract lows.

The Stats Canada seeded acreage update was bullish canola and wheat.