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Beef Fest Names Winners In Feedlot, Carcass Contests

Steers entered by Sharps Creek Ranch from Cottonwood Falls and heifers owned by Spring Creek Ranch of Cassoday won the overall gain contest as part of the 2024 Flint Hills Beef Fest feedlot and carcass awards. The steers from Sharps Creek gained 3.47 lbs. per day from the time they went on grass in April 2024 until harvest February 5, 2025, while the Spring Creek heifers gained 2.99 lbs. per day.

Steers owned by Plum Creek Ranch from Neosho Rapids placed first in the feedlot contest, with an average daily gain of 4.86 lbs. In second place were steers from Meats Farms Inc. that gained 4.82 lbs. per day. The steer carcass contest was won by entries from Meats Land & Cattle Co. of LeRoy, with second place awarded to cattle owned by Woodbury Farms from Quenemo.

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Inside Pork’s Consumer Comeback Plan | WPX 2025 with Brian Earnest

Video: Inside Pork’s Consumer Comeback Plan | WPX 2025 with Brian Earnest

At the 2025 World Pork Expo, Brian Earnest, Lead Economist for Animal Protein, spoke with Rachel Fishback about the growing opportunity for U.S. pork to reconnect with consumers.

He emphasized the need to refocus on taste, convenience, and consumer preference, noting that pork has fallen behind beef and chicken in domestic demand. With campaigns like “Taste What Pork Can Do,” the industry has a real shot at reshaping perceptions and boosting consumption at home.
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