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Canadian beef producers hope new trade rules in U.S.-China deal are extended to Canada

Canadian beef producers are optimistic that relief from trade restrictions offered to American farmers in the U.S.-China trade deal could be extended north of the border, clearing the path for more exports to the lucrative Asian market.
 
“Phase One” of the long-awaited pact, signed by both countries last week, does away with a range of Chinese trade restrictions that diverge from international standards and have long frustrated countries trying to sell meat into the country.
 
The tight integration of Canadian and American agricultural production and inspection systems suggests the changes for the U.S. will be granted to Canadian producers too, said Dennis Laycraft, executive vice-president of the Canadian Cattlemen’s Association.
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CEO’s of the Industry | John Prestage – Prestage Farms

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From its beginnings under founder Bill Prestage to its evolution into a multi-state, vertically integrated protein company, this conversation explores what it takes to scale responsibly while staying rooted in family values.

John shares how Prestage Farms balances growth, culture, and innovation across both pork and poultry, and how leadership transitions within a family business can strengthen — not dilute — a company’s mission.