General Mills and Regrow Agriculture partner to monitor agriculture practices

Jun 16, 2022

General Mills and Regrow Agriculture agree to a multi-year partnership to monitor agricultural practices and their environmental impacts across 175 million acres of farmland in North America, Europe, and South America.

Regrow Agriculture supports General Mills’ commitments to

advance regenerative agriculture on one million acres of farmland by 2030
reduce absolute greenhouse gas emissions by 30 percent by 2030
ultimately achieve net zero emissions by 2050

General Mills’ supply sheds is estimated to be 175 million acres. The company sources its key ingredients such as wheat, oat and dairy.

Within the total acreage being monitored, General Mills sources its ingredients from roughly three million acres of farmland each year.

General Mills will leverage Regrow Agriculture’s software platform, Sustainability Insights, and its technology and data capabilities, including Operational Tillage Information System (OpTIS) and DeNitrification DeComposition (DNDC).

Through this technology, General Mills will monitor trends and estimate impacts where regenerative agriculture principles are being advanced on farmland.

The collaboration will also enable General Mills to update its key ingredient emission factors and deliver a more accurate emissions baseline.

“As we advance regenerative agriculture, quantifying the environmental outcomes is essential,” explains Mary Jane Melendez, Chief Sustainability and Global Impact Officer at General Mills.

“Our goal is to show how outcomes, like soil health and carbon sequestration, improve as farmers transition to regenerative agriculture systems.”

General Mills and Regrow Agriculture will also explore joint research opportunities to add additional insights into their platform over time, such as water quality, biodiversity and supply chain resiliency.

“We have confidence that through our partnership with Regrow Agriculture, we can track the advancement of regenerative agriculture at scale, benefitting General Mills and the broader industry, as well as understand trends in adoption and where to bring future investment,” adds Melendez.

To view current jobs at General Mills, visit https://www.careersinfood.com/general-mills-company-4363.htm

Source : Careers In Food

Video: Dicamba Returns for Georgia Farmers: What the New EPA Ruling Means for Cotton Growers

After being unavailable in 2024 due to registration issues, dicamba products are returning for Georgia farmers this growing season — but under strict new conditions.

In this report from Tifton, Extension Weed Specialist Stanley Culpepper explains the updated EPA ruling, including new application limits, mandatory training requirements, and the need for a restricted use pesticide license. Among the key changes: a cap of two ½-pound applications per year and the required use of an approved volatility reduction agent with every application.

For Georgia cotton producers, the ruling is significant. According to Taylor Sills with the Georgia Cotton Commission, the vast majority of cotton planted in the state carries the dicamba-tolerant trait — meaning farmers had been paying for technology they couldn’t use.

While environmental groups have expressed concerns over spray drift, Georgia growers have reduced off-target pesticide movement by more than 91% over the past decade. Still, this two-year registration period will come with increased scrutiny, making stewardship and compliance more important than ever.