By Rob Jones and Zachary Leasor et.al
Column by Rob Jones, director of Integrated Marketing Communications; Zachary Leasor, extension state climatologist; Kevin Bradley, extension state specialist in weed science; Kelly Nelson, extension state specialist in agronomy; and Kent Shannon, extension field specialist in agricultural engineering.
Missouri farmers are operating in one of the most innovation-rich periods in agricultural history.
Every farm show, conference and online ad promises a breakthrough. Smarter sprayers. Autonomous weed control. Virtual fencing. AI-powered analytics. Soil sensors. Drone systems. Variable-rate everything.
At the same time, producers are facing high input costs, softened commodity prices, market volatility and unpredictable weather. Margins are tight. Risk is elevated. There is little room for expensive mistakes. In this environment, the challenge is not access to technology. The challenge is clarity on which technology to use.
Source : missouri.edu