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NCBA Statement on Beef Labeling Practices

National Cattlemen’s Beef Association Vice President, Government Affairs, Ethan Lane, today released the following statement in response to a letter from U.S. Sens. John Thune (S.D.) and Mike Rounds (S.D.) regarding beef labeling practices:
 
“NCBA understands that the practices alleged in the letter from Senator Rounds and Senator Thune are a concern to cattle producers and we share a commitment to clear and truthful labeling. In August, in response to a proposal brought forward by our grassroots members, NCBA formed a working group to examine the prevalence of the alleged mislabeling practices. We are in the process of gathering information related to current industry labeling practices so we can fully understand the scope of the issue as we identify solutions that work for the industry.
 
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Advancing Swine Disease Traceability: USDA's No-Cost RFID Tag Program for Market Channels

Video: Advancing Swine Disease Traceability: USDA's No-Cost RFID Tag Program for Market Channels

On-demand webinar, hosted by the Meat Institute, experts from the USDA, National Pork Board (NPB) and Merck Animal Health introduced the no-cost 840 RFID tag program—a five-year initiative supported through African swine fever (ASF) preparedness efforts. Beginning in Fall 2025, eligible sow producers, exhibition swine owners and State Animal Health Officials can order USDA-funded RFID tags through Merck A2025-10_nimal Health.

NPB staff also highlighted an additional initiative, funded by USDA Animal and Plant Health Inspection Service (APHIS) Veterinary Services through NPB, that helps reduce the cost of transitioning to RFID tags across the swine industry and strengthens national traceability efforts.

Topics Covered:

•USDA’s RFID tag initiative background and current traceability practices

•How to access and order no-cost 840 RFID tags

•Equipment support for tag readers and panels

•Implementation timelines for market and cull sow channels How RFID improves ASF preparedness an