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Chevrolet Truck Commercial Aims to Rival Ram

Chevrolet Truck Commercial Aims to Rival Ram

By Amanda Brodhagen, Farms.com

Chevrolet Silverado launched a major advertising campaign this week for its 2014 Silverado pickup truck.

The commercial pays tribute to the American man and includes number images of farmers and ranchers. The ad features Silverado’s new anthem, a song called “Strong” by Grammy award-nominated artist Will Hoge. The American campaign will be aired nationwide during Major League Baseball’s Chevrolet Home Run Derby and All-Star Game on July 15 and 16.

The truck commercial comes several months after Ram Truck’s popular ‘So God Made a Farmer’ ad that went viral following an airing during the Super Bowl. The commercial paid tribute to America’s farmers and ranchers using stilled images accompanied by the voice of the late Paul Harvey. The impactful ad garnered unprecedented praise from the agriculture community and the general public.

Chevy has created memorable truck commercials in the past, including Bob Seger’s “Like a Rock” song featuring Chevy pickups driving across rocky terrain. The song and slogan like a rock was used in Chevy’s truck commercials for more than ten years, making it one of the longest-running commercials in history.  

Click here to watch the commercial.
 


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Brent Avalanche 98-Series Dual Auger Grain Carts

Video: Brent Avalanche 98-Series Dual Auger Grain Carts


The Brent® Avalanche® dual-auger grain carts have set powerful standards for unloading speed, convenience, capacity and durability. The all-new 98-Series of Avalanche grain carts carry on this tradition and give the operator more auger side reach and height along with choice of right- or left-hand unloading to meet individual preferences. The dual-auger design provides a narrow transport width and low profile for greater stability and ease of transport and features the fastest unloading speeds, no matter the moisture of grain. In addition to the industry’s first pivoting vertical unloading auger, the 98-Series is standard with a 4-way directional downspout that is operated on the tractor’s SCV remotes. The all-welded construction, rubber cushioned tongue suspension and heavy-duty dual-belt drive system ensure years of dependable service. Capacities range from 3,150 to 1,100 bushels and with unloading speeds up to 1,000 bushels per minute depending on model, operators can get back to the combine quicker to keep harvest moving smoothly. Bigger, faster, better. The Avalanche 98-Series dual-auger grain carts feature dynamic performance that now pivots to new heights.