Farms.com Home   Ag Industry News

Pubs help farmers battling drought

Pubs help farmers battling drought

Restaurants donate through the Parma For A Farmer campaign

By Diego Flammini
Staff Writer
Farms.com

Australian restaurant-goers who purchase a classic Italian dish will help support farmers facing drought conditions.

A group of Australian pubs are using orders of chicken parmesan to donate to Buy a Bale, which helps ranchers get the feed they need for their livestock as dry weather impacts their hay supplies.

The initiative is called Parma For A Farmer.

For each chicken parmesan ordered, pubs donate $1 to Buy a Bale. It costs about $20 to transport one bale of hay to a farmer in need.

Amanda Kinross is not a farmer, but she lives in rural Australia and has seen the drought’s damage in her community. She came up with the idea on the fly and decided to put it on Facebook to see if there was any interest.

“One image – an interview of a farmer who was facing having to put down his starving stock and couldn’t even afford the bullets – just stuck with me,” she told news.com.au Monday. “I just thought, there must be something we can do.”

Since Kinross shared her idea on Facebook, about 100 pubs have adopted her idea. The Australian Hotels Association urges pubs across the country to participate.

Some establishments, like Clocktower Hotel, are matching the donation, meaning $2 from every dish ordered will help farmers.

And customers are going the extra mile to support producers too.

“We’ve even had people coming up and asking if they can add one dollar to other meals on the menu, and we’ll match those amounts as well,” Amee Newman, owner of the Clocktower Hotel, told The Daily Examiner yesterday.

Growers are thankful for the generosity.

As some may producers may have to make difficult decisions for next year, they celebrate the community support.

“We’re really thinking about next year’s budget,” Wayne Smith, a sheep producer from New South Wales, told ABC News on Monday. “It’s a great idea by the hotels association. People want to help but it’s hard to find a way to help.”

ALLEKO/iStock/Getty Images Plus photo


Trending Video

Evolution of Beef Cattle Farming

Video: Evolution of Beef Cattle Farming

The Clear Conversations podcast took to the road for a special episode recorded in Nashville during CattleCon, bringing listeners straight into the heart of the cattle industry. Host Tracy Sellers welcomed rancher Steve Wooten of Beatty Canyon Ranch in Colorado for a wide-ranging discussion that blended family history and sustainability, particularly as it relates to the future of beef production.

Sustainability emerged as a central theme of the conversation, a word that Wooten acknowledges can mean very different things depending on who you ask. For him, sustainability starts with the soil. Healthy soil produces healthy grass, which supports efficient cattle capable of producing year after year with minimal external inputs. It’s an approach that equally considers vegetation, animal efficiency, and long-term profitability.

That philosophy aligned naturally with Wooten’s involvement in the U.S. Roundtable for Sustainable Beef, where he served as a representative for the Colorado Cattlemen’s Association. The roundtable brings together the entire beef supply chain—from producers to retailers—along with universities, NGOs, and allied industries. Its goal is not regulation, Wooten emphasized, but collaboration, shared learning, and continuous improvement.