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Trimble buys IRON Solutions; expands connection with farm industry professionals

Deal will broaden Trimble’s Connected Farm Solution

By Diego Flammini, Farms.com

The Golden State and the Volunteer State came together in a deal that will see California’s Trimble acquire Tennessee’s IRON Solutions.

IRON Solutions provides up to the date pricing on farm equipment, market information, and profitability techniques.

Trimble’s Connected Farm Solution is a software, hardware, and mobile application that allows farmers to scout their fields, manage irrigation systems, and can even check rainfall totals.

With the new acquisition, Trimble can enable real-time decisions for fleets and connect seed and chemical dealers using IRON’s enterprise resource planning (ERP) and customer relationship management (CRM). With the purchase, Trimble is getting access to IRON’s 15 million data points from more than 1000 manufacturers and over 2000 retailers throughout North America.

The combination of Trimble and IRON will help growers locate, evaluate and purchase equipment. Ag dealers can optimize the timing of maintenance, and argonomic advisors can contact seed, fertilizer, and chemical sellers.

"We are excited to be joining Trimble at a time of increased collaboration between farmers, retailers and agronomists," said Darwin Melnyk, CEO of IRON Solutions. "Our farm equipment, dealer and industry domain knowledge, independence and trust combined with Trimble's leadership in agricultural technology can enable a farmer and their service provider to better drive efficiencies. In addition, by leveraging Trimble's global presence we will work to extend the reach of our HQ product lines."

The details of the deal weren’t disclosed.


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