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Associated Equipment Distributors (AED) Summit News and Newsmakers

Industry 4.0 & Navigating Leadership in the Age of AI
Kicking off this year’s AED Summit was keynote speaker Sean Alexander, former Microsoft AI executive and current executive advisor to The Persimmon Group. His presentation set the stage for a technology-focused 3-day Summit that drew 2,500 members to Orlando, Fla., to learn and leverage the latest technology, embrace innovative solutions and network with fellow equipment dealers and industry partners. Alexander offered a basic definition of artificial intelligence (AI) and its broad application across all facets of business, reviewed the history and emergence of the Fourth Industrial Age, and shared actionable insights.

“AI is not a strategy, it’s a tool. AI is a partner and not a replacement in every industry,” Alexander said.

He cited findings from multiple research projects reinforcing the potential for improved sales, productivity and profitability. The Work Trends Index found a 31% increase in employee productivity, 41% increase in salesperson and marketing efficiencies, 26% increase in employee wellbeing. Eliminating employee time spent on low-value activities, increasing inclusivity and helping employees with necessary but repetitive or mundane tasks were also highlighted as value-added benefits. Alexander shared his experience at Microsoft with teams working to implement the Microsoft AI program for the first time, and focused on the importance of building a responsible AI framework.

Alexander closed his keynote by offering an Industry 4.0 Checklist which included these 5 essentials:

  1. Foster culture change (fixed vs. growth mindset)
  2. Establish clear AU governance and measurement
  3. Prioritize data quality, Security and Privacy
  4. Be intentional about workforce development
  5. Lead from the front, by building exec AI fluency
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Canada's Agriculture Day 2025

Video: Canada's Agriculture Day 2025

Let's celebrate Canadian agriculture.

Well, number one, you don't eat without farmers. Farmers put food on the table. And what could be more important than that?

Well, I think it's important that Canadians understand exactly what takes place, what happens to produce this food, no matter what sector you're talking about.

An awful lot of work goes into that. It's important to understand that meat does not come out of a showcase, and milk does not come out of a bottle. It's produced by farmers and hard work.

Canada has the best farmers in the world. And agriculture is vital to Canada.

In 2024, our agriculture and agri-food sector represented $150 billion of Canada's GDP, nearly $100 billion of our exports, and one in nine jobs.

From grains to fruits to dairy and beef, we are truly blessed with an incredible bounty. Having spent my whole life in agriculture, I see so much potential for the sector.

This time last year, I was proud to open our first-ever agriculture and trade office in the Indo-Pacific, the world’s fastest-growing economy, to cement our presence in the region and grow our exports even more. We've also been making historic investments to help our farmers to boost their yields, protect the planet, and earn a fair living.

The world wants more top-quality, sustainable food, and I know our Canadian farmers can deliver. And it's so important that you do that with pride. We need you.

Quite simply, you eat the most top quality food in the world. You do that because of the quality of farmers and ranchers you have in this country.

Just say thank you to a farmer or a rancher. They work very hard, yes, for a living, but also with a sense of pride in what they produce.

That's what Canada's Agriculture Day is all about.