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California to have ‘very active black market for pork’

At the beginning of July, all pork products sold in California must meet Prop 12 requirements, unless efforts to delay—which are already happening—are successful. If unsuccessful, Steve Meyer, lead economist at Partners for Production Agriculture, told Global Hog Industry Virtual Conference (GHIVC) attendees that two channels of pork into the state will likely emerge: one that is compliant, and one that is not.

“It all depends on how effective they are at enforcing the law,” he said. “There’s going to be a very active black market in California for pork. It’s got a big border, and you can probably get it into small retailers.”

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Biosecurity Compliance - Dr. Jean-Pierre Vaillancourt

Video: Biosecurity Compliance - Dr. Jean-Pierre Vaillancourt


In this episode of The Swine it Podcast Show Canada, Dr. Jean-Pierre Vaillancourt, professor of veterinary medicine at the University of Montreal, discusses the human side of biosecurity compliance. He explains why protocols often fail when people are tired, unconvinced, undertrained, or working with impractical systems, and how leadership, employee input, technology, feedback, and small incentives can make biosecurity more consistent on swine farms. Listen now on all major platforms!

"Biosecurity only works when people repeatedly do the right thing, and that means the system has to support compliance every day."

Meet the guest: Dr. Jean-Pierre Vaillancourt is a veterinarian and professor of veterinary medicine at the University of Montreal. His work focuses on biosecurity, infectious disease control, and practical risk reduction in animal production systems, with experience across swine and poultry health. Learn more from Dr. Jean-Pierre Vaillancourt on The Swine it Podcast Show Canada, available on all major platforms.