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Canadian produce industry to hold virtual Farm to Plate advocacy event

Ottawa, ON – The Canadian Produce Marketing Association (CPMA) and Canadian Horticultural Council (CHC) will hold a virtual format of their Farm to Plate advocacy event on May 31 and June 1, 2021. Farm to Plate is an annual event that gives produce industry members a chance to meet with Parliamentarians, Senators, and other key government officials, to discuss critical issues impacting the Canadian fresh fruit and vegetable sector.

This year’s edition of Farm to Plate will focus on how the federal government can support our industry now and ensure its success in a post-pandemic world. Topics of discussions will include establishing a financial protection mechanism, supporting industry’s sustainability efforts, improving access to labour, and much more.

“The produce supply chain plays a vital role in providing Canadians with safe and healthy food,” said Ron Lemaire, CPMA President. “Farm to Plate is an important platform that allows our industry members to engage with their leaders and voice their concerns. We are looking forward to having productive discussions with government officials about tangible solutions to support our industry.”

“After an extremely challenging year for Canadian fruit and vegetable growers we are all looking forward to better times ahead,” said Rebecca Lee, CHC Executive Director. “This event is an opportunity for conversations and learning around the government action needed for our sector to move forward and thrive again.”

Source : CPMA

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