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CCA Monitoring COOL Discussions In The US

There continues to be rumblings in the US around bringing back Country of Origin Labeling.
 
While there has been no formal discussions, R-CALF reportedly sent Agriculture Secretary Tom Vilsack a proposed draft bill to reinstate Mandatory Country of Origin Labeling.
 
During Vilsack's confirmation hearings in January, he referenced revisiting COOL if it could be done without the WTO slapping it down.
 
Canada and Mexico launched a successful WTO challenge of COOL, when it was implemented under the Obama administration, which resulted in the legislation being repealed in December 2015.
 
The CCA's Executive Vice President Dennis Laycraft says they're monitoring the situation closely.
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Exploring Precision Data in Swine Production - Dr. Janice Siegford

Video: Exploring Precision Data in Swine Production - Dr. Janice Siegford


In this episode of The Swine it Podcast Show, Dr. Janice Siegford from Michigan State University discusses how precision livestock farming data can support pig health, welfare, transparency, and decision making. She explains why data ownership, privacy, consumer perception, and cost sharing must be addressed as technology becomes more common on farms. Listen now on all major platforms.

“Precision livestock farming data can support producers, veterinarians, certifiers, and consumers by enabling improved monitoring, prediction, and decision-making across the entire production system.”

Meet the guest: Dr. Janice Siegford / janice-siegford-24318839 is a Professor and Associate Chair in the Department of Animal Science at Michigan State University. Her expertise in animal welfare, neuroscience, and zoology supports research on pig behavior, stress resilience, and precision livestock farming. Her work explores early weaning, genetics, and stakeholder perspectives on technology adoption to improve pig care, health, and productivity. Learn more from Dr. Janice Siegford on The Swine it Podcast Show, available on all major platforms.