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CPMA advocates for fresh produce priorities in federal election

The Canadian Produce Marketing Association is advocating for fresh produce industry priorities to be front and centre in the federal election campaign. Canadians will go to the polls on April 28th. 

“Ongoing political uncertainty with our largest trading partner, a series of recent port disruptions, escalating severe weather events and continuing consumer concerns about the cost of food have all contributed to significant challenges for the Canadian fresh produce sector,” said CPMA chair George Pitsikoulis. “It is imperative that, in this campaign, all parties articulate their plan for how they will help Canadian businesses thrive and ensure that we can continue to provide our safe, nutritious products for tables here at home and around the world.” 

CPMA has been actively engaged with all political parties, to highlight recommendations for party platforms in five priority areas, including: 

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Six hundred Canadian farms grow grain for Warburton's under custom contract — and that partnership exists because of Canadian plant breeding. Now the man responsible for maintaining it is sounding the alarm.

Adam Dyck is the program manager for Warburton's Canada, a company that produces over two million loaves of bread a day for more than 20,000 retail locations across the UK. He's watched Canadian wheat deliver thirty years of yield gains and quality advancements that make it worth sourcing at scale — and shipping across the Atlantic. But he's also watching the investment conditions that produced those gains come under pressure. Dyck makes the case for a new funding mechanism that brings both public and private dollars into wheat breeding before Canada's competitive window starts to close.